Wayne Jobson

Wayne Jobson

Celebrity Influencer Ambassador

Born in Jamaica, Wayne grew up with close ties to both reggae and the Marley family. Diki Jobson, a cousin started Island Records along with Chris Blackwell and managed Bob Marley and the Wailers, while another cousin, Diane Jobson was Marley’s attorney.

After receiving a Master of Laws in Entertainment Law from Kings College in London, Wayne has forged an illustrious career in music, film and radio.

As a renowned artist himself, “Native Wayne” was spotted by Clive Davis’ Arista Records and was the first Reggae artist to be signed to the label. With his band, “NATIVE”, also recorded albums for RCA, A&M and MCA Records.“NATIVE” opened shows for both reggae greats, Bob Marley and Peter Tosh and played at the US Festival in California with David Bowie where the audience was over 300,000 people.

As both writer and producer of the Peter Tosh movie “RED X”, Wayne was awarded with a nomination for a Canadian Academy Award.

He produced two “Behind the Music” episodes for Viacom’s VH1 on Bob Marley and Peter Tosh.

Wayne worked on the production of the Alec Baldwin/Meg Ryan Film “PRELUDE TO A KISS’ and helped put together the music for the most successful Jamaican film of all time, Disney’s “COOL RUNNINGS”

Wayne helped Adam Sandler put together the reggae soundtrack for his ’50 First Dates’ movie which went gold and was #1 on Billboard soundtrack charts.

As Producer ofGWEN STEFAN and NO DOUBT’s multiplatinum album ‘ROCK STEADY’, Wayne’s singles ‘HEY BABY’ and ‘UNDERNEATH IT ALL’ both went to #1 in America and won him two Grammys.

Wayne has recorded with and produced and remixed a wide range of artists including: Keith Richards of “THE ROLLING STONES”, Jimmy Cliff, Toots and the Maytals, Willie Nelson (playing guitar and putting together the ‘Countryman’ reggae album), Chrissie Hyde (The Pretenders), Gregory Isaacs, 311, Thievery Corporation, Paris Hilton, Herb Alpert, Garth Brooks, Magic, Shaggy, Donovan, Robbie Krieger (The Doors), Tim Armstrong, Ernie Ranglin, Gavin Rossdale (Bush), Salvador Santana (Carlos’s son), OAR, Long Beach Dub Allstars (Sublime), Brand New Heavies, and Jason Mraz.As a songwriter he has had his songs covered by such artists as Willie Nelson, Sugar Ray, Leon Robinson, Richie Stevens and Junior Reid.Wayne co-wrote with Jimmy Buffett, one of the songs on the Jimmy Buffett album “FAR SIDE OF THE WORLD” which entered the Billboard album charts at #5.

Diving into the world of radio, Wayne was both producer and DJ at the #1 modern rock station in the world, KROQ 106.7 FM in Los Angeles, on which he had the #1 reggae show in America ,“REGGAE REVOLUTION” for seven years.

“Native” Wayne was Program Director at XM Satellite Radio in Washington DC, the first nationwide, 24 hour, 7 day a week station in America. As program director and DJ for “The Joint”, Jobson helped to bring reggae to a national audience. When they launched the largest ($2 billon) radio operation on the planet in 2001, Wayne arranged for Bob Marley’s ‘One Love’ to be the first song ever to be broadcasted.

Wayne helped Jimmy Buffett launch his Radio Margaritaville on Sirius XM Satellite Radio.

Wayne was producer and DJ at modern rock powerhouse Indie 103.1 Radio in Los Angeles which Rolling Stone describes as ‘the best station in America’.

Wayne helped put together and is featured in the latest Netflix Bob Marley documentary ‘Who Shot the Sheriff”